The Human Manual | Mobile Phone Tutorials & News » Phones 4U

Satio & Aino pulled off the shelves

thehumanmanual — Wed, 16 Dec 2009 10:35:25 +0000

Satio & Aino pulled due to software issues

The troubled manufacturer Sony Ericsson once known for its excellent reliability and camera technology has been plagued by software issues which has seen its latest devices pulled off the shelves by both Carphone Warehouse & Phones 4U. Both devices have been reported the be suffering from software issues ranging from freezing to the device resetting itself.

Sources close to Sony Ericsson told Mobile that morale within the company was low and another said that this set back is going to kill them. Sony Ericsson have lost market share and 3rd place to other manufacturers and was hoping that the launch of the Q4 devices – Satio and Aino would help them to regain some of that market share and help to put the company back in to black.

The retail staff are becoming reluctant to selling Sony Ericsson’s because of the massive issues with software surrounding them. Staff remembered the C905 and the K850i both of which were flagship devices and they too had some software troubles.

A spokesperson for Sony Ericsson has stated that they are working extremely hard to resolve any issues and hope to have the handsets back on sale very soon.

Phones 4U's Online Youth Community – uBar

thehumanmanual — Wed, 26 Aug 2009 01:47:15 +0000

Phones 4U

Phones 4U are to launch a new online community called uBar to help engage open dialogue with their target market – youth.

The new online community will reward the participants for their feedback in the surveys and various research initiatives. Phones 4U hope to gain fundamental insight into the buying habits and trends plus this will help the National retailer to secure more targeted products and tariffs.

Phones 4U head of customer insight, Graeme Ford said: ‘The uBar puts power into the hands of our customers, giving them a voice and a platform with which to tell us what we’re doing well, and more importantly what we could do better.”

Brilliant Phones 4U TV Advert

thehumanmanual — Tue, 28 Jul 2009 00:47:26 +0000

Phones 4U

Back in 2006 Phones 4U launched their Â£9 million Jack campaign and we have to admit we really liked it as it was full of funny moments and the catchy Phones 4U hand gestures. The UK based retailer stated that the campaign was aimed to bring a more youthful customer base to their 450 retail store estate and its success was confirmed as the retailer won an award in 2008 – the Marketing Society Awards for Excellence.

Well, they are back and with even more bizarre and truly brilliant adverts, our favourite so far is the Ping Pong one - check it out below.